The man of superior character is not (conscious of his) character.
   Hence he has character.
The man of inferior character (is intent on) not losing character.
   Hence he is devoid of character.
The man of superior character never acts,
   Nor ever (does so) with an ulterior motive.
The man of inferior character acts,
   And (does so) with an ulterior motive.
The man of superior kindness acts,
   But (does so) without an ulterior motive.
The man of superior justice acts,
   And (does so) with an ulterior motive.
(But when) the man of superior li acts and finds no response,
   He rolls up his sleeves to force it on others.

 Therefore:
After Tao is lost, then (arises the doctrine of) humanity.
After humanity is lost, then (arises the doctrine of) justice.
After justice is lost, then (arises the doctrine of) li.
Now li is the thinning out of loyalty and honesty of heart.
   And the beginning of chaos.
The prophets are the flowering of Tao
   And the origin of folly.
Therefore the noble man dwells in the heavy (base),
   And not in the thinning (end).
He dwells in the fruit,
   And not in the flowering (expression).
Therefore he rejects the one and accepts the other.